United Lube Oil Limited, a concern of United Group, one of the largest business houses in Bangladesh, is serving as the sole distributor of PETRONAS Lubricants International in Bangladesh. The company is supplying all kinds of high performance lubricants, greases, coolants and functional fluid solutions to their customers nationwide.

They are expanding their business throughout the country. The company is now looking for a capable, energetic and proactive individual to fill the position of Executive – Digital Marketing for Marketing Department.

Vacancy:  01

Job Role:

Knowledge of the key concepts of digital marketing and the main channels and techniques including SEO, PPC, social media, affiliate marketing and email marketing. Promoting of brands and products through digital in the best way and at the right time to all target groups.

Job Responsibilities:

• Understand business and translate stakeholders needs into value proposition for generating brand awareness, brand pull, sales and profit for the company.
• Assist in the planning, execution and optimization of online marketing efforts at all digital channels such as social, paid, search, influencers and much more.
• Launch optimized online adverts through Google AdWords, Facebook, LinkedIn, YouTube, Twitter, Instagram etc.
• Manage all ecommerce platforms and develop contents and consumer promotion to increase online sales.
• Write, edit and publish periodic online contents across various digital platforms and blog posts.
• Creating and executing SMS, and email-based marketing campaigns.
• Provide creative ideas for content marketing and update website on regular basis.
• Collaborate with stakeholders, agencies to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date.
• Maintain partnerships with media agencies and vendors.

Educational Requirements:

• University degree, preferable in Marketing / Business Administration /Computer Science / Digital Marketing. Relevant postgraduate studies or MBA will be considered as an asset.

Experience Requirements

• Minimum 3-5 years of experience in sales & marketing or brand activation within Retail / FMCG / Engine Oil Industry including retail network & brand / product management.

Additional Requirements

• Advance level proficiency in MS Office suite, conceptual skill in Adobe suite, visual graphics and Internet surfing.

Job Location: Dhaka

Salary: Negotiable

Compensation & other benefits:

• Medical allowance, Recreational Bonus, Provident fund
• Salary Review: Yearly
• Festival Bonus: 2 (Yearly)

Apply Procedure

*Photograph must be enclosed with the resume.

Application Deadline: 10 April, 2021