House 684, Avenue-6, Mirpur DOHS Main Road, Mirpur DOHS, Mirpur-12, Dhaka
www.terraprimehotelsandresorts.com

Requirements: Bachelor/Honors (Bachelor/Master of Business Administration (MBA) in Marketing or Computer Science is preferred)

Experience

• 1 to 2 years
• The applicants should have experience in the following business area(s):
  • Hotel, Resort, Motel, Real Estate
• Fresher are encouraging to apply

Expertise:

Digital Marketing Tools and Platforms:

• Proficiency in using marketing tools such as Google Analytics, Google Ads, SEO tools (e.g., SEMrush, Ahrefs), email marketing software (e.g., Mailchimp), and social media management tools (e.g., Hootsuite, Buffer).

SEO and SEM:

• Deep understanding of SEO/SEM strategies and best practices.
• Knowledge of on-page and off-page SEO techniques.

Data Analysis and Reporting:

• Strong analytical skills to interpret data and draw actionable insights.
• Proficiency in data analysis tools and techniques.

Creative Skills:

• Ability to create compelling and engaging content.
• Understanding of graphic design principles (knowledge of tools like Adobe Creative Suite is a plus).

Excellent skills in the following areas:

• Canva design, Photoshop, Illustrator
• Video editing
• Content writing
• Report writing
• Communication Skill

Responsibilities & Context

Terraprime Hotels & Resorts Ltd is a private limited company based in Bangladesh, operating within the real estate and hospitality sectors. The company is currently developing a notable project named Tower Al Safa, located in the coastal town of Kuakata. This initiative aims to enhance the region's appeal as a premier tourist destination by offering luxury accommodations and amenities. Through its developments, the company seeks to contribute to the growth of Bangladesh's tourism industry by providing luxurious and secure investment opportunities in the hospitality sector.

Your core responsibilities will include, but not be limited to:

Strategy Development:

• Develop, implement, and manage marketing campaigns that promote the company and its products or services.
• Enhance brand awareness in the digital space.
• Drive website traffic and acquire leads/customers.
• Develop and manage digital marketing strategies, including SEO/SEM, email marketing, social media marketing, content marketing, and PPC campaigns.

Content Creation and Management, SEO and SEM:

• Create engaging and relevant content for various digital platforms, including blogs, social media, emails, and the company website.
• Oversee the creation and maintenance of social media content calendars.
• Optimize website and content for search engines to improve organic search rankings.
• Manage and improve online content, considering SEO and Google Analytics.

Data Analysis and Reporting:

• Analyze digital marketing campaigns to identify strengths and weaknesses.
• Provide reports on web traffic, leads, sales, and other key performance indicators (KPIs).
• Use data to refine and optimize campaigns for better performance.

Social Media Management, Email Marketing & Paid Advertising:

• Manage and grow social media presence across platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.
• Engage with followers, respond to inquiries, and foster community engagement.
• Develop and execute email marketing campaigns.
• Manage email databases and create newsletters to inform customers of new products or promotions.
• Plan and execute online advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Monitor and optimize ad spend to maximize ROI.

Skills & Expertise

Blogging, Digital Content Development, Digital Marketing, Graphic Design, Photography, Photoshop and Illustrator, Video Editing, Negotiation Skills, Real Estate Sale

Compensation & Other Benefits

• Attractive Salary based on experience.
• T/A, Mobile bill, Performance bonus, Provident fund, Tour allowance
• 6 months’ salary review. Opportunities for professional growth and career advancement and performance-based bonus and promotions.
• Rigorous training and exposure in team management, leadership, business analytics and operations.
• An opportunity to train the next generation of business leaders in the ‘Hotel and Resort’ industry.
• Excellent and friendly working environment.
• Weekly one holiday.

Workplace: Work at office

Employment Status: Full Time

Gender: Male/Female

Job Location: Dhaka (Mirpur DOHS)