About Company:

Swosti Ltd. [www.swosti.net] is a leading software development organization, currently focusing on Micro-finance Software application development for different MFIs and Credit Cooperatives in Bangladesh. It is a sister concern of Bdjobs.com Ltd.

Please visit: Web: https://swosti.net; Facebook/Swosti.net; YouTube/SwostiWorld to learn more.

Job Context:

• Today’s world is digitally connected. All living entities whether individuals or organizations are making their presence felt in the digital world viz. Internet, Facebook, YouTube, X (ex. Twitter), Linked In, Whatsapp etc. It is hard to find individual who does not have any digital presence. Hence, business entity is finding it growingly difficult to promote itself without its digital activity.


• At Swosti, we are looking for an energetic individual who has necessary skill, attitude and capacity to market & promote our brand utilizing all possible and feasible tools & channels digitally. We expect you to independently plan and implement digital and promotional campaign to raise existing brand to the higher level.


• You will be solely responsible for creating and implementing a comprehensive digital marketing strategy to increase brand awareness and drive sales. This position requires a strategic thinker with a strong understanding of digital marketing tactics, including SEO, social media & email marketing, and content marketing.


• The position will require efficient use of graphics designing tools, video editing tools, content development & writing skills, SEO, Word-press based website development & updating, social media marketing (Facebook/LinkedIn/YouTube/Messenger/WhatsApp etc.) tools etc.   

Job Description / Responsibility:

• Explore existing promotional & marketing activities of the organization and improve & maintain those to tap full benefits of digital, promotional & other sales activities.
• Create necessary marketing database, email, and social media advertising, and conduct advertising campaigns.
• Design & develop promotional materials for various digital, print (banner, festoon etc.) & social media like Facebook, Web, YouTube, LinkedIn, WhatsApp etc. by using image & video editing tools.
• Oversee, develop & update the design and development of the Website (Word-press based)
• Manage all online activities in relation to traffic acquisition, sales conversion, and reporting.
• Create & develop Graphics, Layouts, Web Banners, Brochure & Catalog Design, Page Makeup, Website Ad, Animated videos etc.
• Any other task assigned by the management.

Educational Requirement:

• Graduation / Masters in Business/Commerce/Marketing/ Finance/Accounting only.

Qualification Requirements:

• Expertise in Social Media Marketing including (but not limited to) Facebook, Instagram, LinkedIn, Google Ad-Sense, managing digital campaigns, and YouTube marketing.
• Must have experience in Search Engine Optimization (SEO)
• Good Knowledge about Content Creation, Content marketing, and email marketing, social media content creation, social media marketing, and Brand Promotional activities.
• Skills Required: Proficiency in Photoshop and Illustrator, Digital Marketing, Social Media, Video editing Tool, SEO & Word-press based website development.
• Excellent interpersonal, communication and people management skill.
• Must be Enthusiastic, Pro-active, Punctual, Honest and Hard-working.

Experience: At least 01 year of hands on experience in the related field.

Salary & Other Benefits:

• Attractive Salary for highly deserving candidate. 
• Yearly two (02) festival bonuses.
• Performance based yearly salary revision and profit sharing.
• Activity based numerous operational & sales Incentives
• Daily refreshment facility and lunch (subsidized) benefits.

Apply Procedure:

Or,

Please send your Application along with CV mentioning the position applied for in the subject line to ‘swosti247@gmail.com’.

Application Deadline: 30 March 2024.