Terms of Reference

Hiring a Digital Media Buying Agency

1. Organization Background
iDE (International Development Enterprises) is a nonprofit organization dedicated to ending poverty. With over 40 years of experience, iDE is a pioneer in market-based development. Our work within agriculture, sanitation, climate change resilience, and gender equality stands out because we don’t simply provide handouts. Instead, iDE believes in powering small-scale entrepreneurs and building robust market ecosystems that lay the groundwork for low-income and marginalized people to prosper on their own terms. iDE has almost 1,300 global staff and offices in 10 countries across Africa, Asia, and Central America.
iDE established its first country program in Bangladesh in 1983. Today, it’s the longest-standing NGO specializing in market systems in Bangladesh. Our diverse portfolio spans agricultural markets, water, sanitation, and hygiene (WASH); renewable energy, and climate-smart technologies.

2.1 Project Background
Clean Cooking Scale Up (CCSU) Bangladesh is supported by the Ministry of Foreign Affairs of Denmark through the Danida Green Business Partnerships for a period of 3 years (2023-2026). This project is implemented by iDE as an administrative partner in collaboration with key commercial partner ATEC to build the appropriate business models for clean cooking solutions for 51,000 households in Bangladesh.

The proposals should be submitted by 11:59 pm BST on 2 February 2025.

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