Terms of Reference
Market Systems Technical Advisor Consultancy
1 Background
iDE is an international NGO with over 35 years of experience in designing and delivering market-based
anti-poverty programs in 11 countries. We are a world leader in making markets work for the poor as well as
the longest established market development specialist NGO in Bangladesh. iDE believes that markets can be
a powerful force for improving smallholder prosperity by creating income and livelihood opportunities for poor
rural households. iDE Bangladesh currently has eight projects in agricultural markets, water, sanitation and
hygiene (WASH), and access to finance with a focus on women’s economic empowerment and climate-smart
technologies.
2. Project Background
The Women’s Economic Empowerment through Strengthening Market Systems (WEESMS) programme is a
five-year (2016-2021) initiative funded by the Embassy of Sweden, designed to increase women’s
participation in the labour market in rural and peri-urban Bangladesh, with a significant focus on reducing
gender inequality in the country’s entrepreneurship ecosystem. The programme is being implemented through
a partnership of iDE Bangladesh and The Asia Foundation across nine districts under the Khulna and Rangpur
divisions of Bangladesh. During its inception phase, the programme conducted thorough market research to
narrow down its focus from over hundreds of industries to specifically the sub-sectors of home textiles and
jute diversified products, and, processed and packaged foods as an entry point.
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