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Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH provides services worldwide in the field of international cooperation for sustainable development. GIZ has over 50 years of experience in a wide variety of areas, including economic development and employment, energy and the environment, and peace and security. The diverse expertise of our federal enterprise is in demand around the globe, with the German Government, European Union institutions, the United Nations, and governments of other countries all benefiting from our services. The German Federal Ministry for Economic Cooperation and Development (BMZ) is our main commissioning party, but we also work with the private sector, fostering successful interaction between development policy and foreign trade.
GIZ invites Expressions of Interest (EOI) from reputable consulting firms/companies/universities for the assignment titled: Development of a Communication and Campaign Strategy for Inclusive Skills Development, Employment Promotion, and Gender-Transformative Strategic Campaigns in Dhaka Division, under the ADVANTAGE project of the Sustainable Economic Development, Training and Employment Cluster (SED TEC).
The assignment involves developing a gender-transformative communication and campaign strategy under the ADVANTAGE Project, including audience research, message development and testing, defining local touchpoints, suggesting a list of materials, and conducting stakeholder consultations. It also includes designing a quality assurance and M&E framework, creating data collection tools, training enumerators, conducting fieldwork, and organizing a validation workshop. The consultant must ensure alignment with national policies, especially with NSDA, integrate gender and environmental safeguards, contribute to knowledge management, and deliver a comprehensive communication and campaign strategy.
The minimum qualifications for interested firms (Consulting Firms/Companies/Universities) are as follows:
- The Team Leader must have at least 10 years of experience in developing or leading strategic communication or social behaviour change campaigns in the context of development cooperation in Bangladesh.
- The firm should have conducted at least two successful assignments related to strategic communication, campaign development, or awareness-raising in the TVET or employment sector, with demonstrated gender-transformative approaches.
- The research and campaign design team members should each have a minimum of 5 years of hands-on experience in SBCC, C4D, campaign design, gender communication, and audience research in the Bangladeshi context.
- Strong understanding of working with disadvantaged women, persons with disabilities (PwD), and the Hijra community in a respectful and inclusive manner.
- Proven capacity in campaign planning and implementation using multi-channel communication strategies, including digital, audiovisual, and community-based formats.
- The enumerator and campaign staff pool must have a clear understanding of ethical guidelines and gender-sensitive outreach practices for diverse communities.
- The firm must have valid business licenses, including registration papers, tax payment certifications, VAT certificate, etc.
Interested parties can collect the detailed Terms of Reference (ToR) and Assessment Grid via the following link: https://enlistment.gizbd.org. Please note, consulting firms need to register themselves for collecting the tender documents.
Technical and Financial Proposal can be submitted till 14th August, 2025 in separate email. The email shall be addressed to “Contracts, Procurement & IT Unit” denoted with remark “83493340 - A Communication and Campaign Strategy” as per bid submission instruction. |
