Call for Proposals
Developing a 3-credit “e-Commerce” undergraduate course module
for Daffodil International University (DIU)

Context and Objective

In this age of Internet of Things (IoT), the classical business paradigm has shifted. At present, among the top 10 brands are Google, Amazon and Microsoft, highlighting the fact that online platforms and online markets are replacing the brick and mortal style of industries, markets and shops. As such, it is equally important for students in undergraduate courses to understand the business models and technicalities of IoT. Keeping that in mind, we want to develop an introductory 3-credit e-commerce course guideline and content that will be used at Daffodil International University (DIU).

The course is expected to provide students with:

  • An understanding of the basic concepts, theories and business models underlying ecommerce.
  • How e-commerce theory and concepts are used by the e-marketers in the real world.
  • Review the issues and challenges the e-commerce experienced in the Bangladesh regulatory environment.

Keeping this objective in mind, the aim of this project is to:

  • Develop a detailed curriculum for a 3-credit course to expose the students to the business models in the age of IoT and e-Commerce, and give them an idea of new concepts such as digital marketing, analytics, search engine optimization, platforms and social media business models. The curriculum should cover both academic knowledge paired with business world application.
  • Create a Teaching Manual/Note for the curriculum, to use as guidelines for the lecturers who will be taking the course.
  • Training of lecturers of this course by the curriculum development consultant, to ensure good quality and effective delivery.

The key deliverables under the project are:

  • Inception Report.
  • Literature Review of the existing e-Commerce courses in institutions and universities in Bangladesh and abroad.
  • Develop a 3-credit hour course content.
  • Provide reference of teaching materials under each chapter.
  • Teaching manual for lecturers.
  • Provide additional reading materials for teachers, under their teaching manual.
  • Training for Lecturers (2).
  • Softcopies of all documents published, and unpublished data used as references.
    Complete list of all individuals and their contact details (name, organization affiliation name, email address, cell number).
  • A final summary report on his experience in doing this project; constraints, lessons learnt, ways forward, and what can be done in the future.

We are looking for potential candidates for the above scope of work who are in academic, have both theoretical and practical knowledge on e-Commerce, and have some experience in developing a University-level course module.

If you are interested, please write to us at bangladesh@freiheit.org before 04 July 2021 with the following:

1. E-mail subject mentioning “Develop a 3-credit e-Commerce undergraduate course module for DIU”
2. Your updated CV/Resume
3. Your experience and sample of similar type of work done before
4. Technical proposal with tentative timeline
5. Financial proposal with expected remuneration