BRAC Bank is one of the top sustainable banks in Bangladesh. Established with a view to drive financial inclusion, BRAC Bank is the pioneer of SME Banking in Bangladesh, delivering a full array of banking services to individuals and business entities. Its strong financials, along with the best credit rating from the top global and local rating agencies and numerous recognitions, speak of the bank's aspiration towards becoming the best bank in the country.

BRAC Bank is currently looking for an ambitious, intelligent, goal-oriented, enthusiastic individual for the following position in its Marketing Division:

Senior Manager - Campaign Planner

Employment Type: Full Time

KEY RESPONSIBILITIES:

  • Manage integrated marketing campaigns based on Business segments to gain new customers and build repeat business
  • Supervise the execution, monitoring and measurement of marketing campaigns and their success
  • Ensure campaign implementation follows organizational guidelines
  • Compile and analyze reports of campaign performance and results
  • Improve new campaigns using data and feedback from existing and previous projects
  • Coordinate with creative and media agencies
  • Assist in promotional activities across digital platforms
  • Coordinate with Business Units and strategic partners for marketing requirements
  • Devise proper media channels and ensure monitoring on a daily basis
  • Implement Go to Market strategy to achieve competitive advantage

KEY QUALIFICATIONS:

  • Graduate from a reputable institution with a satisfactory academic track record
  • Creative and innovative
  • Minimum 7 years of experience in campaign management
  • Strong command over Excel, PowerPoint, and Data Analytics
  • Excellent communication, interpersonal and presentation skills
  • Strong negotiation skills, self-propelled, and capable of meeting deadlines

BRAC Bank is a values-driven organization and believes in protecting all its stakeholders, including the coworkers and the community we work in, from all forms of harassment, abuse, neglect, exploitation, and discrimination. As an equal opportunity enabler, BRAC Bank encourages applications from any gender-diverse individuals and persons living with a disability. We consider personal persuasion as a disqualification of candidature.

If you are interested in taking up the challenge, please 'Apply Online'. 

Only short-listed candidates will be communicated for the next stage as per the recruitment process. BRAC Bank reserves the right to accept or reject any application without assigning any reason, whatsoever.

BRAC Bank does not charge any fee at any stage of the recruitment process.

Application Deadline: January 27, 2024