At Arla, we do so much more than making some of the world’s favorite dairy products! We bring tasty inspiration to the world with one of the healthiest foods known to this world – MILK! We are the farmer-owned dairy cooperative behind the well-known global and regional brands like Arla®, Lurpak®, Castello®, DANO®, Puck® in over 100 countries around the world. In Bangladesh we became part of daily life of millions of Bangladeshi people with the most loved milk brand of the country DANO!

To strengthen our continuous business growth ambition in Bangladesh, Arla Foods is currently looking for an energetic and strategic individual for the position of Brand Executive.

Brand Executive

Job Location: Head Office (Dhaka)

KEY RESPONSIBILITIES:

• Assist in developing and implementing strategic brand plans to promote brand growth and achieve business objectives
  
• Collaborate with creative, digital and media agencies to deploy on-time-in-full campaigns
  
• Support new product launches by coordinating with local, global and external stakeholders
  
• Regularly arrange internal product testing sessions for NPDs and share results with recommendations
  
• Review brand performance and share new/improvement ideas for digital footprint monthly
  
• Regularly visit market and consumer households to gather insights on consumer behaviour, competitor activities & industry trends
  
• and identify areas for improvement and innovation
  
• Prepare regular reports & presentations on brand performance and marketing campaigns with actionable recommendations
  
• Assist in conducting market and consumer research to monitor brand performance metrics

KEY QUALIFICATIONS

• Minimum Bachelor Degree [preferably in Marketing]
  
• 2 years of experience in brand/product development
  
• Confident, has a pragmatic and solution oriented approach and is a fast learner
  
• Adaptive to a demanding working environment
  
• Very Good Communication in English and Bangla
  
• Efficiency in MS Tools (Excel, Word and PowerPoint)
  
• Proficiency in Digital landscape [mention if there is any certification]
  
• High attention to details, Proactive, Self-motivated and energetic

SALARY
Negotiable

OTHER BENEFITS

• Festival Bonus
  
• Performance Bonus
  
• Provident Fund
  
• Gratuity
  
• Group Life Insurance and Hospitalization benefit including OPD

Only short-listed candidates will be called for the interview through standard recruitment process. Arla Foods Bangladesh reserves the right to accept or reject any application without assigning any reason whatsoever.

Application Deadline: February 8, 2025