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ACI Agribusiness, a business division of the Advanced Chemical Industries Limited (ACI), is driven with a unique vision to create wealth for farmers through providing complete solution to the problems of farmers. ACI is continuously working to improve the quality of life in food, nutrition, protection, lifestyle, and health, with its four divisions – Agribusiness, Consumer Brands, Logistics and Pharmaceuticals. ACI Agribusiness, the largest agriculture integrator in Bangladesh, is enabling the farmers to achieve 'prosperity', not only 'food security', through agriculture through its SBUs - Seed, Fertilizer, Farm Mechanization, Crop Care & Public Health, Agrolink, Premiaflex Packaging, Premio Plastics and Animal Health. ACI Seed has seed offerings in market for rice (inbred & hybrid), maize, potato & vegetables. ACI Seed has own R&D, Production & distribution of seeds and represents several globally known seed companies in Bangladesh. We expect to receive proposals from reputed market research firms who are interested to provide ACI with the services sought in this call. BACKGROUND ACI Agribusiness is a leading player supplying quality seeds to farmers as an input product for crop cultivation. Rice is the pre-dominant crop in Bangladesh (75% of cultivated land is under rice farming). Seed related costs being the tiniest amount of all input costs in rice production, rice seed market is still a fragmented one dominated by a large number of players from organized and non-organized providers. Quality seed can, aided by a number of other factors, increment rice yield by 10% - 30%, thus increasing farmer’s income and contributing towards national food security. ACI Agribusiness is interested to understand the rice consumption market for better decision making and serving the need of farmers, millers, consumers and other stakeholders. KEY CONTACTS & PROPOSAL SUBMISSION: For any clarification on this ToR, please contact- Contact Person: Kindly mention ‘Research on Rice Consumption’ in the subject line of all correspondence. Please submit your proposal to the aforementioned official, via email, no later than Tuesday, 15 December 2020, 5:00 pm, Please Click Here to download the detail Terms of Reference |
