Transcom Beverages Limited, the franchisee of PepsiCo International, USA for Bangladesh, is looking for dynamic and competent personnel to fill the following postition. The company provides competitive remuneration, excellent job environment with career growth.
Brand Manager

Job Responsibilities

  • Responsible for brand building, brand performance analysis, organizing promotional activities
  • Prepare brand marketing plan, media plan and quarterly promotional strategy
  • Brand sales analysis and follow up for strategy implementation
  • Formulate trade/marketing strategy with innovative ideas and work closely with sales team to implement
  • Understand market/consumer insights and ensure brand pack profitability
  • Product feasibility study and plan product launching & development
  • Co-ordinate with agencies, make briefing for advertising issues, production of promotional materials and publication

Education and Other Qualifications:

  • Graduate/ BBA/ MBA from reputed University (major in Marketing will be preferred).
  • Minimum 6 years of relevant work experience in brand planning/development, Advertising & Promotion, Market Research and Digital Marketing.
  • Preference will be given for experience in Food (Packaged)/Beverage business, Manufacturing (FMCG) and MNCs.
  • Should have high level of Interpersonal Communication and Presentation skills, must be Innovative and Tech Savvy.
  • Age must be within 40

Job Location: Dhaka

Compensation & other benefits: Attractive Remuneration along with Provident Fund, Gratuity, Performance bonus, Festival Bonus, and WPPF will be offered.

Application Deadline: Aug 31, 2018