Background Information

Introduction

PROOFS (Profitable Opportunities for Food Security) is a four‐year project which aims to improve the household food and nutrition security, feeding practices for women of reproductive age, infants and young children, Vocational Training and WASH (water, sanitation and hygiene) situation of 80,000 rural households (HHs) at the Base of the Pyramid (BoP). This is to be implemented through a combination of proven as well as innovative nutrition messaging and social marketing strategies and market-led interventions in agriculture, water and sanitation.

The project covers 4 districts in the North-West of Bangladesh: Gaibandha, Kurigram, Nilphamari and Rangpur; and 3 districts in the South-West of Bangladesh: Barisal, Bhola and Patuakhali. The seven target districts have approximately 1.6 million smallholder farmers of which the project will target 80,000 farm households, representing approximately 340,000 people. The project, funded by the Embassy of the Kingdom of Netherlands (EKN), is jointly implemented by ICCO Cooperation (ICCO), iDE, Edukans and BoP Innovation Center (BopInc).

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