Bayer is an innovation-driven Germany based MNC operating in more than 120 countries, with a 151 years tradition in research and development.Bayer Group mission “Science for a Better Life” is the foundation of what we at Bayer CropScience strive to achieve within the agricultural sector. Our contribution to society is based on helping to ensure an ample supply of high-quality food, feed, fiber and renewable raw materials.

Major tasks And Responsibilities

• Develops business and marketing plans for assigned products/brands, including pricing strategies, sales plans, and implementation strategies
• Plan countrywide crop / portfolio marketing related short & midterm activities while adhering to the respective policies of the company.
• Initiate crop workshop for review of the Marketing Mix Concept and subsequent elaboration of new concepts, if applicable.
• Ensure pre launching activities of new products for successful launch and taking pragmatic actions for life cycle management of existing products.
• Plan and initiate crop related workshop to prepare total crop package solution (seed 2 harvest), strategy development, promotional planning, resource allocation, action plan and other recommendations to improve market share.
• To steer zone wise rice crop marketing budget preparation, monitoring activities at the field level and analyze results in close co-operation with zonal / regional sales & marketing organization.
• Prepare and ensure timely communication of the elaboration or adaptation of product communication concepts; reviews and updated the positioning statements of established products whenever the need arises.
• To ensure proper usages of business intelligence / business excellence tool towards sustainable growth in rice & fruits crops in terms of gaining market leadership, product portfolio optimization, achieving profit targets.
• To inculcate innovation culture in terms of various business development activities in rice crop while having continuous liaison with zonal / regional colleagues towards best practices sharing
• Participates in training for field and customer service personnel on brand/product introductions or enhancements, as well as new marketing/sales campaigns

Pre-requisite to apply:

• M.Sc. in Agriculture from any recognized university.
• MBA in Marketing will get preference.
• Minimum 5 - 10 yearsof relevant experiences.
• Strong leadership abilities with excellent interpersonal skills.
• Should have very good command in English both written and verbal.
• Hard working in nature and compatible to work under pressure.

Job Location: Head Office, Dhaka (should have willingness for frequently local travel)

Instruction to Apply

Applicants meeting the requirements of the position are requested to apply online

Only short-listed candidates will be called for further selection process

Application Deadline: December 23, 2014