Job Post: Brand Executive |
Experience: 2+ years in FMCG Industry
Key job tasks of brand executive
- Responsible for brand building, liaising with agencies, production of in – house promotional
materials and publications, preparing press releases, organizing promotional activities.
- Understanding market and customer.
- Preparation of brand plan-marketing, quaterly promotional strategy-input finalization and input
implementation plan.
- Brand sales analysis and follow up for strategy implementation.
- Ensuring brand profitability.
- Piloting the innovations and creating new indications and expanding markets.
- Keep up to date with market trends and new developments utilizing information for business
improvement
- Accountability for Brand’s performance & working closely with sales team
- Formulating and implementing trade/marketing strategies
- Execution of trade and promotional activities
- Managing advertisting and promotion funds
- Providing market analysis information pertaining to competitors, trends and activities
- Product Development- Feasibility study and product launches
Job specification of brand executive
- Tertiary qualification
- Min 2 years of relevant working experience in FMCG industry
- Creative and able to work independently
- Good communication skills
- Self-motivated
- Able to Start work within short notice (2 weeks)
- Ability to discuss strategic and sensitive issues
- Understand and develop long term business vision
- Coordination and planning of budgets, people and time management
- Recognize problems reacting quickly and effectively to resolve them
- Analytical expertise in understanding complex issues and their consequences
- Ability to think “outside the box
***Special Consideration: Experience in Social Media Management is highly regarded
(Must have up to date knowledge at: www.facebook.com/IFADEggy)
Send your CV to: brand.ifad@gmail.com c.c- onamika_ifad@yahoo.com |