No. of Vacancies: 3

Job Location: Baridhara, Dhaka

Starting date: Immediate

Functional Activities:

• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns. 
• Design, build and maintain our social media presence across various media. 
• Enable a constant stream of connectivity with the social mediums. 
• Use analytic tools to track, monitor and optimize digital presence, segmentation, and campaigns based on historical performance.
• Develop and execute solid plans to increase unique visitors/qualified leads that convert to applications or enquiries. 
• Identify trends and insights, and optimize spend and performance based on the insight; 
• Brainstorm new and creative growth strategies. 
• Collaborate with internal teams to create website landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end‐to‐end customer experience across multiple channels and customer feedbacks.
• Measure and report performance of all digital marketing campaigns, and assess against goals (return on investment and key performance indicator). 
• Analyze site performance regularly and make recommendations to improve performance. 
• Improving the usability, design, content and conversion of the company website.
• Review new technologies and keep the company at the forefront of developments in digital marketing.

Educational Requirements:

• Graduate in Marketing or Computer Science or equivalent from any reputed university.

Essential Experience:

• At least 5 months experience in digital marketing.

Additional Job Requirements:

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate the customers. 
• Experience in optimizing landing pages and user funnels. Solid knowledge of website analytics tools (e.g., Google Analytics). 
• Experience in setting up and optimizing Google campaigns.
• Working knowledge of Wordpress, HTML, CSS, and PHP development and constraints. 
• Up‐to‐date with the latest trends and best practices in online marketing and measurement.
• Experience in video content creation and marketing.

Others Benefits:

• 2 festival bonuses annually.
• Congenial & friendly working environment.

Application Deadline: Jan 25, 2015